Welcome to Rang Riwayat

WHO WE ARE

Rang Riwayat is a women’s ethnic wear brand founded in 2021 with a vision to make stylish, comfortable, and affordable ethnic fashion accessible to every woman.We specialize in casual yet elegant designer ethnic wear including kurta sets, coord sets, and kurtis that are perfect for everyday wear, office, small gatherings, and festive moments.
Our brand is built on the idea that fashion should not be expensive to look beautiful. Every piece at Rang Riwayat blends simplicity, tradition, and modern comfort.We started our journey through marketplaces like Meesho, Amazon, and Flipkart, and now we are expanding with our own website to connect directly with our customers.

Our Mission

Our Mission At Rang Riwayat, our mission is to make elegant and designer ethnic wear affordable and accessible to every woman. We believe that looking beautiful and feeling confident should never come at a high price. We are committed to creating thoughtfully designed outfits that blend tradition with modern simplicity. Every piece is carefully selected and curated to ensure comfort, quality, and timeless style — perfect for everyday wear, office, casual outings, and special moments.


Our goal is to:
Offer stylish ethnic wear at budget-friendly prices Maintain consistent quality and comfort in every product Provide a seamless and trustworthy shopping experience Build long-term relationships with our customers Make every woman feel confident, graceful, and proud of her roots Through Rang Riwayat, we aim to celebrate Indian culture while keeping fashion simple, wearable, and practical for modern lifestyles.

Our Vision

Our vision is to build Rang Riwayat into a trusted and recognized ethnic wear brand known for affordability, quality, and authenticity. We aspire to create a strong direct-to-customer presence through our own platform, allowing us to connect more personally with our community. As we grow, we envision expanding our collections, exploring new designs, and reaching women across India and globally. We see Rang Riwayat as more than just a clothing brand — we see it as a movement that celebrates simplicity, tradition, and everyday elegance.

In the coming years, we aim to:
Expand our product range into new ethnic categoriesStrengthen our online presence and brand identity Reach customers across India and international markets Create employment and empower more women through fashion Build a brand that customers trust and return to again and again Our long-term vision is to make Rang Riwayat a household name in affordable ethnic fashion.

10 +

Products for Sale

That's why we strive to offer a diverse range of products that cater to all styles.

0 +

Happy Customer

We pride ourselves on creating great products and experiences with our valued customers.

0 +

Partner Brand

Partner with brands that share our values, striving to protect our environment.

Why Choose Us

Our Team

Our fashion products are characterized by innovative and on—trend designs. We pride ourselves in pushing the
boundaries of conventional fashion, delivering new, bold and captivating styles.

" Hi, I’m Priya — the founder of Rang Riwayat.Before starting this journey, I was working professionally. That phase taught me discipline, responsibility, and the value of hard-earned money. But deep inside, I always carried a dream — to build something of my own.I often wondered why fashion sometimes feels like a luxury. Why should a woman check her pocket before buying something that makes her feel confident and beautiful? I wanted to create a brand where women shop with happiness, not hesitation.Where confidence comes first — not calculation.In 2025, I finally took that leap of faith and started Rang Riwayat. My vision was simple — to design ethnic wear that is elegant, comfortable, and truly affordable. Outfits that you can wear to office, small functions, casual outings, or even daily life — without feeling overdressed or overspending.Coming from a working background, I understand how important every rupee is. That is why I focus on maintaining quality while keeping prices accessible. I believe style should empower you, not pressure you.Through Rang Riwayat, I want to celebrate simplicity, tradition, and the strength of modern women. This brand is my dream, my courage, and my commitment to every woman who chooses us.
Thank you for being part of this journey. "

Priya

Founder, Rang Riwayat